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Wayfinding Solutions for Healthcare Facilities

Hospitals are an intimidating place to visit, whether as a patient arriving for a visit or procedure, or a loved one there to support them. While you may offer superior medical care with the latest technology and best trained physicians, nurses and staff, most hospitals stop short of offering accessible wayfinding. Did you know that the average hospital employee spends 40 hours per year giving directions to patients and visitors? And, on average 25% of employees won’t know the location of the patient’s destination.

More healthcare facilities are starting to realize the benefits of deploying digital applications across their campuses to enhance patient experiences, gain operating efficiencies, and promote services. At Oppna Digital, we are passionate about enhancing visitor experiences by implementing digital wayfinding solutions to accomplish just that.

Help patients help themselves!

Oppna Digital offers interactive digital wayfinding to help guide patients, visitors and staff through your campus with the least amount of confusion or frustration. This results in:

  • Guest experiences that meet expected hospitality-like standards
  • Lessen staff interruptions that lead to reduced productivity (at best) and medical errors (at worst)
  • Boost on-time appointment arrivals for optimal care and revenue
  • Increase mobile app engagement
  • Promote events
  • Incorporate new revenue stream possibilities

Our technology will seamlessly fit into your overall digital strategy. It allows users to easily find a destination among thousands of points of interest with intuitive, step-by-step indoor (and outdoor) navigation. It is accessible via digital kiosks, mobile browser (via QR code scanning or text), mobile app and/or website integration.

Our team members at Oppna Digital are wayfinding specialists with a highly collaborative discovery process. We utilize a unique combination of technology competencies and wayfinding subject matter expertise that results in optimal outcomes.

Elevate Your Brand

When it comes to the look and feel of your wayfinding solution, we work hard to ensure the design fits in with the aesthetics of your space. We approach every solution with a focus on great UX and UI design that adheres to your brand standards.

Smart Search Function

Our smart search function allows searching for anything from an amenity like restrooms or ATMs to a department or a doctor’s name. Once they have found their destination, an interactive, animated map displays the best possible route, including options with ADA and language accessibility, with step-by-step instructions.

Multi-Channel Options

You can choose to provide your wayfinding service on a kiosk, added to your mobile app, added to your website, and/or via a QR code scan.

Hardware Expertise

Whether the kiosks needed are free-standing or wall-mounted, personalized or large format screens, located indoors or outdoors, we will identify and deploy the right solutions to fit your style and your space. Use the screens to display a mix of interactive wayfinding, digital messaging (patient education to service promotion), or paid advertising. Not only that, our hardware includes warranty, maintenance, and ongoing support.

Customized User Interface

No two hospital floor plans are the same and each has its own brand identity. That is why we design and build a highly intuitive, fully branded solution for your patients to navigate the publicly accessible areas of your space.

Dynamic Mapping Application

All in the cloud, you maintain control over all points of interest in the wayfinding application - from where each destination is located to descriptions, images, and open/closed status - the content is updated real-time.

Content Management System

Whether we integrate with your CMS or deploy ours, our solution allows you to easily administer updates in real-time as what is housed in offices, suites, and rooms changes over time.

Analytics Package

We provide custom analytic reports that track your patient's digital interactions and experiences, so you can adjust accordingly with any noticeable trends or areas of improvement.

Implementation & Support

While our service offering includes best-in-class software solutions, we are also a strong service organization and our enduring customer relationships reflect that.

We take pride in helping our healthcare clients provide the best wayfinding experience possible to all visitors of their facilities. Be sure to check out our work to get a better feel for all of the digital services we have to offer!

Achieve All Your Healthcare Wayfinding Objectives

Just as your providers approach each patient in problem-solving mode, we offer one-on-one consultations to ensure your wayfinding design features will solve the challenges associated with navigating your campus.

Here is what you can expect by taking advantage of all of Oppna Digital’s solutions:

  • More self-service
  • Improved on-time arrivals
  • Reduced stress and frustration
  • Increased staff efficiency, productivity, and synergy (include in new hire onboarding!)
  • Expanded revenue opportunities
  • Integrated with your overall digital strategy
  • Option for blue dot navigation leveraging the same beacons you may already have for RTLS
  • Superior accessibility with content in multiple languages, ADA settings, and more
  • Leverage multiple channels, solutions, and integrations
  • Personalized and customizable wayfinding rules for events, construction, and maintenance
  • Insights gained on how space and assets are being used
  • Analytics that drive operational and marketing strategies

Redefine Your Healthcare Wayfinding System With Oppna Digital

We look forward to an introductory meeting to discuss your digital strategy and assess all of your wayfinding and digital signage options! Call us at 651.237.5677, or fill out our contact form to schedule a consultation with our wayfinding team today.

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