How Digital Signage Is Improving the Hybrid Work Environment
As we move further into the 21st century, more companies are reevaluating their business operations and working environment. The pandemic certainly forced businesses of all industries to reassess everything from wayfinding strategies to mobile app development, which factored into the rise of the “Hybrid Work Environment.”
A hybrid work environment essentially provides employees with a more flexible work model that blends in-office working with remote-working capabilities. It allows employees to pick and choose which working environments work best for them.
This trend has gained significant momentum over the past few years, with over 50% of businesses implementing more hybrid work environments to help improve employee productivity, satisfaction, and engagement.
One issue that tends to pop up when establishing a hybrid working environment is ensuring that communication and collaboration aren’t compromised. That’s where interactive digital signage software has made a difference by providing employers more opportunities to keep hybrid employees in the loop on all the latest updates or protocols within the office.
From enhancing communication to improving accessibility, here are a few ways digital signage technology is improving the newfound hybrid work environment.
Improve Accessibility for Communications
From video conferencing to corporate messaging, communication has continuously evolved within the modern workplace, leading to the rise of the hybrid work environment. Implementing digital signage solutions into the workplace works toward making communication more accessible for employees.
State of the art touchscreen digital signage technology makes connecting with coworkers straightforward and allows employees opportunities to absorb new information from team leaders or to accommodate video conference meetings in board rooms.
Keep Remote Employees In the Loop
While remote workers may increase their productivity or engagement outside of the office, their lack of presence in the workplace inevitably leaves them uninformed of various changes or happenings occurring in the office. Implementing digital signage displays can fix this flaw, offering in-person reminders that immediately update remote employees on important notifications, such as:
● Health and safety protocols
● Events, meetings, or other gatherings of any kind
● Real-time calendars
● Office wayfinding maps or guides
● Contact information or directories
● KPI reminders or workplace goals
● Reinforced branding
The more employees you have working remotely, the harder it becomes to keep them informed and engaged with what’s happening at the office. Digital signage technologies quickly bring workers up to speed on all the latest events.
Curate On-Site Branding Experiences
What makes most employers hesitant to adapt to more hybrid working practices is the fear that encouraging employees to work remotely will ultimately impact the synergy and identity of the physical workplace. An under-utilized dynamic to digital signage displays is the unique on-site branding opportunities they have to offer, helping employees quickly remember who they work for and why they enjoy their company as soon as they walk in the door.
Digital signage stations can flash branded imagery and visuals throughout the halls, offices, and workplace, creating a more stimulating atmosphere that’s contagious for remote workers. With so many content design and management opportunities, you can showcase everything from employees of the month to exciting news and announcements to practically any form of branded content that fosters a welcoming, united work environment.
Digital Signage Solutions Courtesy of Oppna Digital
Looking to enhance communication and coordination within your new hybrid work environment? At Oppna Digital, we offer custom digital signage solutions that can keep your staff in the loop and accentuate your brand in the process!
Contact us today to learn more about our innovative digital signage design and installation processes.